04 March 2008

Apple and Nike hit the gym

BEAVERTON, Oregon (AP) -- Nike and Apple are making the iPod compatible with gym equipment.

Soon iPod users will be able to hook it up to equipment at gyms and health clubs to track workouts.

The companies announced Tuesday that they are working with gym equipment manufacturers and health clubs to allow members to plug their iPod Nano into cardio equipment to track workouts, set goals and upload the information to a Nike Web site.
The new technology is expected to hit gyms this summer.
It's another major partnership for Nike Inc. and Apple Inc., which created Nike+ technology more than a year ago.
The wireless system allows some Nike shoes embedded with a sensor to communicate with Apple's iPod Nano.

No comments: